GERMAN INNOVATION AWARD 2018
Radical user-centricity is the main focus of the German Innovation Award that was presented in Berlin for the first time on 6 June. The GOLD award for "BRITA mypure pro" – a product conceived and designed by PEARL CREATIVE – is welcome confirmation of our dedication to product innovation. We're delighted!
Pearl Creative – the design agency for innovative thinking
The Pearl Creative design agency was founded in 2000. The design office is located in Ludwigsburg near Stuttgart, Germany, and specialises in product design and industrial design. Pearl Creative offers clients a broad spectrum of expertise and experience ranging from product development all the way to brand positioning for products and companies. As a brand management agency, Pearl Creative mainly provides support for small and medium enterprises, always focusing on the intense interaction between brand, product development, product design and target group. Pearl Creative works on solutions that lead their clients to success – not by chance, but as the result of meticulous planning. The basis for that planning is always the same: the brand, the target group’s needs and the producer’s requirements – regardless of whether the product design is intended for consumers or professionals.
Product design for B2B and B2C
The Pearl Creative design agency is built on long-term partnerships with clients from the SME sector, works for dynamic startups and provides them with effective support for branding and positioning. That’s why the design company has assembled a creative team with a wealth of design skills and design knowledge. With its regular design news, Pearl Creative provides updates on its latest industrial design, product design and brand design projects, illustrating that product design is a service that calls for plenty of passion and an approach that’s totally focused on innovation. The many accolades the product design agency has received and continues to receive in the form of various international design awards are convincing evidence of its success.